Make your expertise interesting enough to watch.

You can have something genuinely valuable to say and still lose someone in the first three seconds.

This workshop is about fixing that.

We’ll break down what makes someone stop scrolling, why some openings create curiosity while others sound like advertisements, and how to turn ordinary expertise into content people actually want to hear.

Bring a few of your own ideas—we’ll turn some of them into stronger hooks together.

You’ll leave with: hook formulas, rewritten openings, and a better instinct for identifying the most interesting part of what you have to say.

Best for: Anyone creating useful content that isn’t getting the attention she thinks it deserves.

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This session is part of the Harvest Social Media Growth Series

Practical social media workshops for women who want to grow an audience—and turn that audience into business.

Come to one or take the whole series.

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About D. Lisa West

An Ojai-based artist, certified life and transformational coach, meditation guide, artist, and speaker – and one of the most authentically herself humans you’ll ever meet in a virtual room. When D. Lisa teaches social media strategy, she’s not just teaching tactics. She’s teaching you how to show up as yourself – consistently, creatively, and without apology.

Find her everywhere @dlisadreamdoula

About Stephanie + Harvest

Harvest is a community for women who are building something – businesses, careers, creative pursuits, and lives they love. We create intentional spaces for real connection, collaboration, and growth. Member-led offerings like this session are at the heart of what Harvest is about: real women sharing real expertise, because we rise better together.

Non-members welcome. Create a free account or log in to your existing account to RSVP.